Myths of Selling to Government

The Freebird Way to Present

April 07, 2021 Rick Wimberly Season 1 Episode 10
Myths of Selling to Government
The Freebird Way to Present
Show Notes

Most people structure their presentations all wrong. They bury the good stuff and save pricing as the finale'.  Good presentation lessons can be learned by going to concerts. Yep, concerts. (Remember those?)

In the Freebird episode, we poke holes in the typical structure and provide an alternative that gets the audience engaged quickly and ends on a high note. We focus on public sector, SLED and other government markets, but the lesson from the rock gods applies to any presentation.