Myths of Selling to Government

It's Tuna Time (In Government Sales)

March 01, 2021 Rick Wimberly Season 1 Episode 8
Myths of Selling to Government
It's Tuna Time (In Government Sales)
Show Notes

What possibly could tuna have to do with selling to government?  In this episode, we talk about the most wonderful time of the year in government markets...the time of the year when government buyers go into a frenzy to spend what's left of their money.  We tell the story of a government sales colleague who mastered Tuna Time, and always came through for us at the end of the year.  But, the real story lies behind what happened throughout the year to make sure Tuna Time was really a good time.