Emotional Intelligence is the ability, capacity, or skill to perceive, assess and manage the emotions of oneself, and of other individuals or groups. What does that have to do with selling to local, state and federal government? A lot, it turns out.
In this episode of Myths of Selling to Government, host Rick Wimberly makes the connection between emotional intelligence and government selling with help from Christopher Wright. Chris is an accomplished government salesperson himself, plus hosts a podcast called The Wright Mind, which focuses on mental health issues.
Chris (https://www.wrightsmind.com)and Rick (www,govselling.com) talk about how successes in government selling generally comes when the government seller understands the emotions the prospects are experiencing relative to the problem the seller and buyer are trying to solve together.